Brand.
Brands create a common sense of purpose, pride and commitment. We create, reposition and refresh brands with one goal in mind – to help you build rapport and effectively engage the minds of your employees, customers and stakeholders.
Our work.
Brands promise consistent behaviour from brand owners and employees alike. Our brand team work primarily in the public and not-for-profit sectors on both long-term, strategic programmes and smaller tactical projects.
NHS.
The National Health Service (NHS) aims to ensure good healthcare is available to all, regardless of wealth. The NHS provides healthcare to over 80% of the population, has a workforce of 1.3 million and treats on average one million patients every 36 hours. We have had a close relationship with the NHS since 1999 when we developed the NHS brand, developed communications to clinical and frontline staff and, more recently, expressed the brand online through NHS Choices.
Opinion.
Organised chaos
Red nose day has come round again - the eleventh since 1985. Amazing how a brand we created 15 years ago is going stronger than ever – raising £420 million. Comic Relief is an organic, chaotic, self-propelling success story.