User Interface (UI) design has come a long way since the days of Space 1999 and the original Star Trek series.
When I was very young I remember watching sci-fi shows with my family and I was fascinated by all the fantasy, gadgets and displays that were created to illustrate how technology might be in the future.
The M&S Shwop campaign began as an internal CSR initiative that later progressed to become their biggest non-product campaign rolled out to M&S customers across the country in stores and online. The basic idea is that staff and customers donate their unwanted clothes, which are then sold in Oxfam shops, shipped to Africa for resale in local markets, or recycled to support the environment.
The Team, with long-term client Gas Safe Register, won gold in the Design for Society category for its ‘Silent Killer’ campaign, at this year’s Design Effectiveness Awards. Additionally, the international brand and communications agency won bronze for its rebrand of charity, Stroke Association.
How do you get every employer in the country to do things differently? It’s a massive exercise in both communications and behaviour change. Here at The Team we use techniques developed by P.J. Fogg to help us, which focuses on three design factors that are important to persuade behaviour change:
Ability – Is it easy for people to do?
Motivation – Do people want to do it?
Triggers – What calls to action or triggers are there to remind people to do it? Continue reading
If you are going to bust targets then you need a great product. That’s fine if you’re the new kid on the block, but if you’ve been about for a bit, then you need something else – great people making the right decisions.
In conjunction with our Christmas card and its theme of giving, The Team undertook ’12 days of fundraising’ in the lead up to Christmas for Make-A-Wish foundation, a heart-warming charity that grants wishes to children with life threatening conditions.
Every year, The Team tasks itself with producing a bespoke client ‘Christmas card’. The planning for this usually gets underway just as we are thinking about carving pumpkins and donning goblin costumes. This year was no exception, with the brief of ‘giving’ going out to the whole agency in October.
Last week saw the 8th London Kurdish Film Festival held in Picturehouse Hackney and Westbourne Studios. The London Kurdish Film Festival is the largest nonprofit organisation of its kind that brings together films from four different parts of Kurdistan, and the rest of the world, to the big screens in London. Continue reading
Having been around the digital block and back again I’ve seen everything finally become ‘digital’. Anyone who can do digital can usually do anything digital related, or at least that’s what they tell clients. However no one can really do everything- they have to play to their strengths. Continue reading
On 12 November The Team will be hosting a free event on digital experience design in association with Internet Week Europe 2013 http://www.internetweekeurope.com/.