Where critical thinking and creativity collide.

 

Helping brands like yours create value

We’re a collective of critical, creative thinkers who apply diverse thinking to create brand value.

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Ekwil

Creating a new sustainable energy brand

Expertise

Brand Strategy & Identity, Business Transformation, Brand Activation

Creating Values for Genius Sports

Getting the language right

Expertise

Employee Experience, Brand Activation

Colt Technologies

Reinforcing an acquisition

Expertise

Brand Strategy & Identity, Brand Activation

IBM Consulting

The best way to open and close a party!

Expertise

Employee Experience
Coca-Cola Europacific Partners

Coca-Cola Europacific Partners

Communicating People & Culture initiatives at Coca Cola

Expertise

Employee Experience
RedStar Logo

RedStar

Branding the World’s Tomatoes

Expertise

Brand Strategy & Identity

Thinking

Curated thoughts, ponderings and insights from across the agency.

Other thoughts
Business Lessons from The Bear, Part 2: The Basics cover
Cliff Ettridge in Uncategorised

Business Lessons from The Bear, Part 2: The Basics

∙ 6 minutes read

What can The Bear teach businesses, leaders and communicators about Value Propositions? Well, it turns out, quite a lot. So, […]

International Womens Day: Gender Equality in Business cover
Cliff Ettridge in Uncategorised

International Womens Day: Gender Equality in Business

∙ 5 minutes read
A trillion dollar thank you.
Cliff Ettridge in Employee Engagement

Employee Engagement- Leaders, Save Yourselves a Trillion Dollars

∙ 6 minutes read
International Women’s Day - A Call to Action cover
Ciara Rollings in Inspiration

International Women’s Day – A Call to Action

∙ 5 minutes read